
SUSHI RESTAURANT
ROLLED
Service
Custom Brand Identity
Rolled is a sushi restaurant blending Japanese tradition with global flavor. Inspired by world travels and coastal roots, the brand brings bold personality to a fast-casual concept that feels anything but expected.
PROJECT SUMMARY
Rolled needed a brand identity that matched their culinary creativity and stood out in a saturated fast-casual market. The challenge was to create a system that felt fresh, global, and fun.
We designed a bold, expressive brand identity featuring a playful logotype, vibrant color palette, and graphic elements inspired by sushi ingredients and street food energy. Deliverables included logo design, packaging, signage, apparel, brand voice, and social media visuals.

“Aviso got it instantly. They took my story and turned it into a brand that’s vibrant, playful, and impossible to ignore.”
- Hiroshi T., Founder -